September 19, 2024  

Alpha Automotive Hosts Royal Enfield's Female Rider's Ride, Promoting Inclusion and Road Safety Awareness

January 16, 2024

Alpha Automotive Pvt. Ltd., the authorized dealer for Royal Enfield in Nepal, recently organized a special event dedicated to female riders, themed around #Inspire_Inclusion. The event witnessed the enthusiastic participation of lady bikers, who rode a diverse array of 22 Royal Enfield motorcycles.

The primary goals of this initiative encompassed the promotion of road safety awareness, fostering systematic riding practices, advancing women's empowerment, encouraging inclusivity through the #Inspire_Inclusion campaign, and boosting two-wheel ride tourism.

Commencing at the Royal Enfield showroom in Teku at 8:30 am on Poush 28th, the ride followed a route through Tripureshwar, New Road Gate, Jamal, Darbar Marg, Kamalpokhari, Kalo Pul, Gaushala, Chabahil, Bouddha, Jorpati, and concluding at the Grand Norling Resort in Gokarna.

The Norling Resort hosted additional activities, including the Push the Bike Competition, Helmet Tower Competition and the Musical Chair Competition Game. Notable winners emerged from these contests, with Prasansha Thapa claiming victory in the  Push the Bike Competition, Srijana Bhatt excelling in the Helmet Tower Competition, and Barsha Karki emerging as the winner in the Musical Chair Competition Game.

To acknowledge the participants and winners, certificates of participation were awarded, along with exclusive Royal Enfield merchandise, including helmets, riding gloves, and passport holders. The event not only celebrated the joy of biking but also emphasized important values such as safety, empowerment, and inclusivity within the riding community.

Published Date: 2024-01-16 14:00:11
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